Higher Audience Engagement

Accelerate your business with 360° Interactive Videos

Leverage interactive videos to increase audience engagement time as much as 5 times longer than linear videos.‌

At Lucid Dream Studio, we offer interactive video solutions for marketing and training purposes. Interactive video takes the viewer from passive to active. An interactive video allows your viewer to interact with elements within the video to make their own decisions on the direction of the video as well as check their knowledge in fun, engaging ways. The interactive elements within the video encourage the viewer to invest further into your story. While today’s market is flooded with videos vying for the consumer’s attention, an interactive video is an ideal solution to not only attract but engage your audience with interactive elements, while also providing valuable insights into your customers’ engagement with your video.

INTERACTIVE VIDEO ELEMENTS = USER ENGAGEMENT

Hotspots
Quizzes
Branching
Gamification

Clickable buttons that allow you to integrate images, text, videos, brochures, etc that reveal critical information within the video.

Puzzles, exercise and quizzes tailor the learner’s journey to ensure they know the content before moving on.

Interactive storyline takes the viewer on a customizable journey by “controlling” the content they see and allowing them to choose their story.

Gamification allows you to use game design, mechanics and elements in your content to make it interesting, engaging and interactive.

The 360° Interactive Video production process
360° Interactive Marketing Videos

Applications in Marketing

Interactive video or 360° interactive video allows marketers to use tools like contests, quizzes, calculators, and polls in their advertising content. Create fun engagements like interactive treasure hunt, hazard hunt, investigation, multiple ending stories, etc. This is changing the way marketers think about content. Over 90% of marketers believe that because interactive videos involve gamification of content, it is more effective at educating the buyer compared to a linear video. While increasing the effectiveness of the content it also provides valuable insights into the customer engagement unlike linear videos and helps in better evaluation of customer engagement, opinion, behaviour and preferences to guide future marketing strategies.

Applications in Training

Interactive 360-degree training experiences give learners an opportunity to engage with the 360-degree video just like traditional elearn instructional videos and deploy online or on any SCORM compliant LMS. But unlike traditional interactive instructional videos, you can now integrate almost any media and create immersive interactive stories or gamified experience that can be deployed on any traditional smart device like desktop, laptop, tablet or mobile phone and can also be deployed on any affordable 3 DoF (Degree of Freedom) Virtual Reality (VR) Head-Mounted Display (HMD) The ability to participate in an immersive interactive story or gamified experience makes learners more engaged and have exponentially higher retention.

360° Interactive Training Video
New Age Marketing

Benefits of using 360° Interactive Videos

Interactive‌ ‌video‌ ‌is‌ ‌a‌ ‌good‌ ‌choice‌ ‌for‌ ‌organizations‌ who wish ‌to‌ ‌connect‌ ‌with‌ ‌their‌ customers or ‌learners‌ ‌through‌ ‌mobile‌‌ content.‌

Interaction
Interaction
It ‌engage‌s ‌your‌ customers or learners and gives‌ ‌them ‌the‌ ‌opportunity‌ ‌to‌ ‌interact‌ ‌more‌ ‌with‌ ‌your‌ ‌brand‌ or training content.‌
Attention
Attention
Interactive videos are dynamic and interactive and capable of retaining the attention of the customer or a learner upto 90%.
Engagement
Engagement
Interactive video enables marketers and trainers to gamify their video experience, something that hooks the audience to the video and remarkably increases the user activity by 59%.
Conversion
Conversion
Interactive videos have a significantly higher conversion rate in comparison to digital video ads. While YouTube annotation ads and Google display ads convert at a rate of less than 1%, an interactive video converts at a staggering rate of over 11% surpassing all other videos.‌
Insights
Insights
You can easily track interactive video engagement, views and success rate. It enables powerful metric tracking and you can also track clicks within a video, and collect data through video form fields.
New Age Marketing

Benefits of using 360° Interactive Videos

Interactive‌ ‌video‌ ‌is‌ ‌a‌ ‌good‌ ‌choice‌ ‌for‌ ‌organizations‌ who wish ‌to‌ ‌connect‌ ‌with‌ ‌their‌ customers or ‌learners‌ ‌through‌ ‌mobile‌‌ content.‌

Interaction

It ‌engage‌s ‌your‌ customers or learners and gives‌ ‌them ‌the‌ ‌opportunity‌ ‌to‌ ‌interact‌ ‌more‌ ‌with‌ ‌your‌ ‌brand‌ or training content.‌

Attention

Interactive videos are dynamic and interactive and capable of retaining the attention of the customer or a learner up to 90%.

Engagement

It enables marketers & trainers to gamify their video experience to hooks the audience to the video & remarkably increases the user activity by 59%.

Conversion

These have a significantly higher conversion rate in comparison to digital video ads with a staggering rate of over 11% surpassing all other videos.‌

Insights

It enables powerful metric tracking like video engagement, views and success rate and allows you to collect data through video form fields.

Unlimited Possibilities
Engage your audiences and let them interact with your story through newage Interactive & 360° Interactive Videos.
Contact Us

What makes us stand out?

At Lucid Dream Studio, we help businesses design and produce bespoke interactive digital content that delivers maximum engagement and exponentially high retention. Our team of experts understand your requirements and design a customised solution for your brand or training needs at affordable costs. We follow a transparent approach and keep our clients involved in the project throughout its development.

Quality

We ensure that your interactive video is of the highest quality.

Timeline

We can turn work around on a very tight deadline.

Experience

We provide user-friendly UI/UX for improved comfort and higher engagement.

Support

With each project, we offer lifetime free ‘After-Sales Support’.

What makes us stand out?

At Lucid Dream Studio, we help businesses design and produce bespoke interactive digital content that delivers maximum engagement and exponentially high retention. Our team of experts understand your requirements and design a customised solution for your brand or training needs at affordable costs. We follow a transparent approach and keep our clients involved in the project throughout its development.

High Quality

We ensure that your interactive video is of the highest quality.

Quick Turnaround

We can turn work around on a very tight deadline.

User-friendly Design

We provide user-friendly UI/UX for improved comfort and higher engagement.

Lifetime Support

With each project, we offer lifetime free ‘After-Sales Support’.

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